About me

Effective design often hinges on the skillful application of lessons learned through extensive practical experience and experimentation.

“I am always doing that which I cannot do, in order that I may learn how to do it.”

~ Pablo Picasso

San Diego Web Design Expertise with 25+ Years of Creative Experience

With over 25 years of creative problem-solving under my belt, I bring agency-level design expertise to small businesses in San Diego that need a standout presence without the overhead of a full creative team.

My Design Journey: From Backyard Projects to Web Designer in San Diego, CA Clients Rely On

My path to becoming a designer began in childhood, creating stop-motion movies with army men and clay figures in my backyard. As a teenager, I transformed willing neighborhood friends into zombies using special effects makeup.

When my family got our first PC, everything changed. I discovered tools like Adobe Photoshop and quickly fell in love with graphic design and building websites, setting the course for my professional life.

This lifelong creative exploration isn’t just backstory, it’s the foundation of how I approach every project: with curiosity, adaptability, and an eye for both what looks good and what works.

Today, I provide custom web and graphic design solutions in San Diego, combining strategic thinking with visual storytelling to elevate local brands.

Design Solutions for Small Businesses in San Diego

My experience spans the full spectrum of digital design and marketing:

Strategic brand design that communicates your unique value
Responsive websites that turn visitors into customers
Intuitive UI/UX design that keeps users engaged
Development solutions built for performance
Digital marketing that connects you with your audience

Having worked as a freelancer, full-time creative professional, and e-commerce business owner, I understand design challenges from all angles. I don’t just make things look good, I create solutions that connect with customers and drive results.

If you’re looking for a logo designer San Diego brands trust, or a designer who understands the big picture of web design in San Diego, CA, I’ve got you covered.

Why I Founded Artsolio: Scalable Web & Logo Design for San Diego Businesses

I founded Artsolio to fill a clear gap in today’s digital-first business environment. Small businesses deserve expert design support, even if they can’t afford an in-house creative department.

In a world where digital presence can make or break a business, having the right design partner matters.

When you work with me, you’re not just hiring a designer, you’re collaborating with someone who understands both the creative craft and business strategy behind effective digital branding.

My mission is to deliver professional logo and web design services in San Diego that help small businesses stand out, attract the right customers, and grow confidently.

A Few Fun Facts

Previous owner of two successful e-commerce businesses
Designed Verne Troyer and the Famous San Diego Chicken‘s websites in 1999
Hiked the Grand Canyon rim-to-rim-to-rim and the John Muir Trail in 2016
Owner of GetgoOutdoors.com, a site that doesn’t get enough of my attention

IxDF Certified UI/UX Designer

About IxDF

The Interaction Design Foundation (IxDF) is a globally recognized educational institution specializing in user experience (UX) design education. Established in 2002, it offers comprehensive online courses developed by industry experts and leading academics. IxDF certification demonstrates a designer’s commitment to professional standards and best practices in user-centered design.

My Certifications